LESSON 32
As we bid farewell to one of the most iconic leaders of our time, Nelson Rolihlahla Mandela, this SABEF Struggledork Lesson is dedicated to a global selfless leader. His ability to forgive and forget the shackles of injustice and pave a way to freedom for all, is one of the reason his spirit will always be alive.
For the last 3 weeks, I have been travelling the world and have been totally perplexed at how humans determine VALUE. I hear that I must add VALUE to keep my customers happy and maintain them as customers. I listen as business owners tell me how great they are and how customers just love their products and services…….. Yet the business owners are going broke. I hear, “If only I could sell more products/services, I would make loads of money”. My questions are always….
1. Why don’t your VALUED customers buy more of your product/service? And;
2. If your customers think your products/services are such great VALUE, why don’t they pay more?
Either way, there is more definition of “Customers” and “VALUE” needed so businesses can always create a little left over to accumulate positive wealth over time.
In the next 2 lessons, I want to really deal with the subject of flow and wealth.
I look at the idea:
UNITY IS PLURAL @ A MINIMUM OF 2
UNITY: the state or condition of being one
PLURAL: Referring to more than one
MINIMUM: the lowest possible amount or degree of something
TWO: a group of two
I have studied this concept of UNITY for over 20 years and found it to be true (IN/ OUT, Context /Content, Ying / Yang, Night / Day, Man/ Woman, Negative/ Positive).
In the case of Business, I think you must have Wealth /Flow and with Wealth /Flow comes NEGATIVE /POSITIVE.
In other words, Negative and Positive co-exist in Business. It is not always Positive. It can in fact, something can be a very negative event and still create wealth.
What are you talking about SABEF Struggledork ?…….. This makes no sense!
= The magic of human design…….
You see, the great human design can make a mistake and work out how to make corrections on the mistake and create human know-how. So in business, one day you can make a mistake, lose money (negative) and then create a solution (positive). IE: Lose money in a cycle of money by the mistake and create wealth by correcting on the mistake, making sure you have created know-how…. In other words, not repeat the mistake by knowing it was a mistake, but correcting and making sure the negative is turned into positive…. and now you have positive money and accumulate more wealth.
Money is always a cycle and can be both negative and positive. If negative is not corrected, it can be harmful to the business. Positive will always go to negative and negative will go to positive and in the great human design, wealth will be accumulated either way. It is important to know that humans are designed to make mistakes and corrections. This is part of the design of the universe design. Wealth is created when knowledge is gained by each human individual, through increasing their Human Capacity.
Sounds like a knot to me.
Wealth: Abundance or great quantity of something….Is always accumulated over time.
Money: Stored medium of exchange and is a cycle that goes negative or positive and must be managed.
The greatest wealth a human has, as an individual, is knowledge to act upon something to create something else, by human design.
Design requires the ability to power the knowledge.
Power is created by:
1. Clarity: Clearness of expression……. The knowledge and know-how to take…..
2. Action: move towards the something else with the…..
3. Intention: quality of purposefulness with the……
4. Driver: Expectation that it will happen.
Without the 4 word systems, it is very hard to have power. Clarity without Action is just a waste of time! Action without intention lacks purpose! Intention without Expectation dies an early death!!
I find that in business matters, very few companies have clarity around the following…..
Costs……Expenses……..Value……..Profit.
Without Clarity, most companies have no power to act, and then create knowledge leading to great wealth.
This week, I will deal with Costs and Expenses.
Cost to me is always the following and in this order:
· Energy: power supply of a human
· Space: between all objects, including humans
· Time: a measuring system distinguishing events….The deepest Human Calibrator
· Money: storage device …….Medium of exchange
Expense: Is always money spent on something. In the human Money Systems, there is always exchange or money that is used that is created as an expense. The real wealth created in money is the ability to have money left over after all expenses….. Including the taxes that all businesses have to endure (Local, State, Country, Interest, Currency). I will look at taxes in another lesson.
I watch businesses go broke (nearly mine included in the past) when the businesses don’t account for true costs and keep track of all the real expenses.
Next Year I will deal with “Value” and “Profit” and “Pricing”, the art/science of business. Go out and make a difference…..
Have a Safe and Festive Christmas – See you in the new year!
* SABEF Struggledork *
